Creative Services — Communication Planning and Implementation (Sales Force Realignment)

In an effort to revitalize performance after a major realignment of the sales force, the sales leadership team of this Top 10 pharmaceutical organization asked us to help them design and implement their communication strategy. We partnered with them to identify the critical three messages that needed to be delivered and reinforced. We also helped them identify the media and channels of communication, support their national conferences, develop the content and produce supporting materials for the effort. Not only did this severely depleted sales force exceed their sales goals, but they also reported the highest employee satisfaction scores in the entire company.

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Creative Services — Communication Planning and Implementation (Diversity & Inclusion)

Our engagement included partnering with the Vice President of Diversity and Inclusion of this global healthcare organization to develop and implement the communication plan for the roll-out of an enterprise wide, three year, progressive training curriculum. We were also invited to become an extension of the D&I team by managing and developing all internal and external communications from fact sheets to brochures, advertisements, posters, events, web feature artilces and intranet revisions.

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Speechwriting

• We were engaged by the Vice President of Diversity & Inclusion of this global healthcare organization to write and rehearse speeches for external and internal audiences including: the National Black and Hispanic Caucuses (comprised of state legislators throughout the U.S.), Rider University, medical conferences, award ceremonies sponsored by national magazines, and a variety of large and small internal audiences.
• Over a two year period, we supported the Vice President of Sales in this Fortune 100 organization by writing his speeches, preparing presentations and providing him with coaching prior to national sales conferences and regional meetings.
• We have helped prepare dozens of executives from a variety of businesses with speeches and/or talking points for panels, key note speeches, speeches to introduce others, acceptance speeches for awards, nomination speeches and miscellaneous other occasions.

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Creative Services — Communications Implementation (Internal)

• Over several months, we partnered with the leadership team of this global consumer products company to establish transparency throughout a major organizational transformation by developing internal communications including a monthly leadership letter and a monthly newsletter. During the course of the engagement we migrated the newsletter from print to web-based production.
• Wrote and produced a monthly online newsletter for the sales force of a large pharmaceutical company to increase employee engagement and build community among remote employees.

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Meeting-in-a-Box (Culture Initiative)

In response to their annual employee satisfaction survey, this top pharmaceutical organization engaged us to develop messaging and content that could be cascaded throughout the organization in a consistent way. We created meeting-in-a-box programs to address their concerns about work/life balance issues and a perceived absence of candid communication in the field force. Quist Solutions developed two 60-minute MIB programs designed to start an ongoing dialogue about these topics. To implement these interactive programs, 600 District Managers were trained in how to utilize the materials, and a month later, they rolled out the programs nationally to 7,000 sales representatives.

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Meeting-in-a-Box (Management Development)

This Fortune 100 organization partnered with Quist Solutions to develop an MIB to enhance their women’s leadership initiative. Quist Solutions developed a 2-hour MIB to introduce participants to the formalized process and the selection criteria of the organization’s Management Development Program. We developed two options for final delivery: an interactive training module and a panel discussion. In addition, we developed pre-work for participants, along with simulated work activities to enable participants to experience realistic, day-in-the-life, scenarios.

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Straight Talk™

This multi-national pharmaceutical organization encountered cultural challenges in the area of trust and communication between its leadership and the rest of the organization. The majority of employees surveyed expressed anxiety about openly sharing work concerns. The leadership team knew that trust would be required to foster the continued innovation, adaptation and learning required to remain competitive in the industry.

Quist Solutions was invited to partner in developing programs to identify and begin to overcome the barriers to open communication within the organization. We facilitated a series of Straight Talk™ meetings designed to reinforce a culture of appreciative inquiry, committed listening and meaningful dialogue across multiple levels. Based on the success of the program among participants in establishing more open conversations, the organization invited Quist Solutions to facilitate additional workshops on Managing Challenging Conversations.

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